There’s an odd trend happening in my neighborhood. Stores, restaurants, and other establishments often have chalkboards outside to lure in customers. That part isn’t odd. In fact, it’s often quite cute and creative:
However, lately, many of those chalkboards are being used to share messages like:
“Your life isn’t perfect… but your hair can be”
“Your life isn’t perfect… but your nails can be”
“Your life isn’t perfect… but your coffee can be”
What could this sudden proliferation of messages mean? It feels to me like coerced surrender.
I’m not promoting something as counterproductive (and impossible) as perfectionism, but really? No one should be okay with being gaslighted into settling for mediocrity while viewing pleasure as a temporary experience you must purchase.
The “it is what it is” mindset is everywhere. We’re being programmed to expect and even celebrate mundane conformity. A population mired in this kind of limiting perspective is awfully easy to control.
How about we stop being so easy to control and instead, we start defining our own needs for once? (Yes, this includes any free thinkers who seem stuck in a cycle of gloom and doom.)
It’ll be fun to see what happens when enough of us reclaim control over our own desires.
“A happy wife is a happy life, Buy the shoes!”...My favorite eye roll inducing shop board outside a store that sold 600$ shoes here in Jersey. It’s closed now and the couple who owned it are divorced. :)
Good observation! There does appear to be a general malaise of acceptance of mediocrity hanging over America. Advertisers are helping to spread the acceptance.
Like Mickey always says : “Don’t comply!” Offer hope and point out truth!